Thank you, Michelle Bayuk, Director (Extraordinaire) of Marketing at Albert Whitman, for sending enough of these to share with my students, thereby elevating me to Coolest Teacher Ever.
Showing posts with label brilliant marketing. Show all posts
Showing posts with label brilliant marketing. Show all posts
Wednesday, September 29, 2010
Book Character ElasticBandz
In a brilliant marketing move, Albert Whitman & Company has jumped on the current SillyBandz craze and created packages of Book Bands that are "collectible shaped rubber bands" that go with three of their most popular series: Boxcar Children, Zapato Power, and The Buddy Files.
Thank you, Michelle Bayuk, Director (Extraordinaire) of Marketing at Albert Whitman, for sending enough of these to share with my students, thereby elevating me to Coolest Teacher Ever.
Thank you, Michelle Bayuk, Director (Extraordinaire) of Marketing at Albert Whitman, for sending enough of these to share with my students, thereby elevating me to Coolest Teacher Ever.
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